Products

The ShellApps Platform

Six integrated services that handle the hard parts of building modern applications. Use one or use them all.

Identity & Auth

One account. Every app.

A complete authentication and identity system that works across your entire application ecosystem.

Key Features

  • Single sign-on (SSO) across all apps
  • Two-factor authentication (2FA)
  • Profile management with avatars and metadata
  • Groups and permissions with role-based access
  • OAuth 2.0 and JWT token management
  • Session management and device tracking
Experience Platform

Understand. Experiment. Optimise.

Analytics, experimentation, and configuration tools that help you build better user experiences.

Key Features

  • Event tracking and real-time analytics
  • Feature flags with percentage rollouts
  • Localisation and auto-translation
  • Error tracking with stack traces
  • Theme management and dynamic styling
  • Heatmaps and user session recording
Norman AI

AI that just works.

A managed AI chatbot engine with built-in metering, billing, and multi-language support.

Key Features

  • Conversational AI with context management
  • Token metering and usage dashboards
  • Auto-translate for 30+ languages
  • Monthly billing and quota management
  • Custom model fine-tuning support
  • Streaming responses and function calling
Payments & Billing

Revenue on autopilot.

Stripe-powered payment infrastructure with subscription management and revenue analytics.

Key Features

  • Stripe integration out of the box
  • Subscription lifecycle management
  • Invoicing and receipt generation
  • Revenue analytics and MRR tracking
  • Webhook handling and event processing
  • Multi-currency and tax support
Data Contracts

Structured data sharing.

API key management and data contracts that let apps share data safely and predictably.

Key Features

  • API key generation and rotation
  • Typed data contracts between services
  • Audit logging for all data access
  • Rate limiting and quota enforcement
  • Versioned schemas with migration support
  • Developer portal and API documentation
RapidStack

Orchestrate AI agents.

A hierarchical agent orchestration tool for building complex AI-powered workflows.

Key Features

  • Hierarchical task decomposition
  • Multi-agent coordination and delegation
  • Built-in self-review gates
  • Progress tracking and observability
  • Integration with OpenAI, Anthropic, and more
  • Template library for common patterns